🌎 Our Planet

Healing the Earth, One Ritual at a Time

At Nova Ritual, we believe that spiritual wellness goes hand in hand with environmental responsibility. Our purpose is not only to create meaningful, healing jewelry—but to do so in a way that honors and protects our planet. From ethical sourcing to low-impact production and mindful packaging, every detail is crafted with the Earth in mind.

🌱 Sustainably Sourced, Soulfully Crafted

Our crystals are sourced from Donghai, China—widely known as the “Crystal Capital of China.” This region is home to some of the world’s finest natural quartz and a long-standing tradition of artisanal craftsmanship. We collaborate with partners who follow responsible mining practices and prioritize environmental protection throughout the sourcing process.

Our jewelry is handcrafted in Panyu, China, a globally respected hub for fine jewelry production. We work with workshops that are committed to:

Responsible material sourcing
Low-waste production methods
Safe, ethical, and fair labor practices
Ongoing improvement in environmental performance

🌍 Our Carbon Commitment

In 2025, we began our first full Greenhouse Gas (GHG) inventory to measure and understand our environmental impact across every phase of our value chain. This is the first step in our journey toward achieving Climate Neutral Certification.

Our goals include:

Reducing packaging emissions by 30% through recycled and low-impact materials
Offering carbon-neutral shipping options wherever available
Supporting verified offset programs focused on reforestation and clean water access

We are committed to aligning with the Science Based Targets initiative (SBTi) to ensure that our sustainability goals are backed by climate science.

💧 Respect for Water

Water is essential—for our planet and for our rituals. We are actively exploring low-water usage techniques in our crystal cutting and polishing processes. Our goal is to minimize water waste while preserving the purity and vibrational energy of our crystals.

We also aim to support organizations working to protect water ecosystems in crystal-rich regions through future partnerships.

🔄 Circular Design Philosophy

At Nova Ritual, every piece is made with intention—including how it ends its life cycle.

We are developing a Jewelry Recycle & Rebirth Program that will allow customers to send back their pieces for responsible recycling or transformation into new creations. Our vision is a circular system where no material—or meaning—is ever lost.

Select production partners already recast excess metals into fresh designs, and we plan to expand this practice as part of our zero-waste commitment.

📦 Mindful Packaging

All of our packaging is designed to be as beautiful and intentional as our jewelry—and just as kind to the planet.

Our shipping mailers are made of 100% recycled paperboard and are fully recyclable
Jewelry boxes and product cards are recycled and printed using soy-based inks
We use no plastic in our core packaging
Our inserts and care cards are produced from 30% recycled paper

We believe unboxing should be a sacred moment—and a sustainable one.

✨ A Ritual for a Better Future

Our sustainability journey is ongoing. We’re taking active steps toward a more responsible future and committing to:

Increasing the percentage of recycled metals and lab-grown gemstones
Publishing our first Impact Report in 2026
Partnering with grassroots organizations that protect sacred land and support women-led sustainability projects
Exploring new ways to reduce our energy and water use across all touchpoints

We’re here for the long haul. Because healing doesn’t just happen within—it extends to the world around us.